Welcome to Spirit Health & Hustle - Stories from the Front Lines of Entrepreneurship

Hustle Episodes

5
April 27, 2026

Usher Your Company into the Age of AI with the Right Leadership

Most leaders and entrepreneurs overlook how AI can transform their daily workflows — until Beverly Flores reveals the game-changing strategies that turn complex tech into real-world results. Whether you're feeling overwhelmed by the hype or unsure where to start, this episode unlocks crucial insights to help you leverage AI effectively and ethically. Our Guest and Key Takeaways Beverly, an AI consultant with a 24-year stint at John Deere, shares her journey from manufacturing to tech in...
24
April 24, 2026

2025: A Looking Back on the Hustle

Most entrepreneurs hit their stride just as problems get more complex—and that's a good sign. This year, Scott and Brian reflect on 2025’s biggest lessons, from leading through depression to mastering the art of letting go. If you're feeling overwhelmed by growth or battling self-doubt, this episode provides the tools to adapt, innovate, and keep moving forward. Takeaways Discover how embracing change and simplification can transform chaos into clarity. Scott shares his personal journey from b...
20
April 22, 2026

Company Culture: Does it Really Eat Strategy for Breakfast?

Most entrepreneurs overlook one of the biggest competitive advantages: company culture. But what if culture isn’t just about fun perks—what if it’s the secret weapon behind 5X & 10X revenue growth? If you’re a leader feeling like your business is stuck in a cycle of chaos or just haven’t prioritized culture, this episode is a game changer. Takeaways Discover how top companies intentionally cultivate culture that drives employee engagement, reduces turnover, and builds authentic customer loyalt...
19
April 22, 2026

Right People, Right Seats: Firing and Employee with Respect

Most leaders dread it, but the truth is: letting the wrong person go at the right time can save your team, your company, and your future growth. Discover the surprisingly simple yet powerful system to identify, handle, and execute these tough decisions with confidence and compassion. If you’re a business owner, manager, or entrepreneur who’s ever hesitated at the crucial moment, this episode is your blueprint for making those decisions faster, better, and with integrity.Tackle the real challenge...
17
April 9, 2026

Before You Retire, Discover Your NEXT!

In this episode, Jeff Hutsell shares his journey from a successful manufacturing company to becoming a Vistage Chair. He discusses the challenges of retirement, the importance of maintaining social connections, and the transition to a new phase of life. Jeff also provides insights on the mindset shift and rewards associated with retirement. The conversation delves into the themes of spirituality, mentorship, acceptance, and relationships. It explores the role of spirituality in providing perspec...
22
Oct. 20, 2025

How to Say NO Like Your Business Depends on It

The conversation explores the power of saying no, setting boundaries, and the hidden costs of always saying yes. It emphasizes the freedom and empowerment that comes with the ability to say no and curate what goes into one's life. The conversation dives into building a culture that respects time, the power of saying no, and strategic yeses and priorities. The discussion emphasizes the importance of protecting time and making intentional decisions about what to say yes or no to. Takea...
12
Aug. 18, 2025

The Science of Asking the Right Questions with Guest Grant Gooding

Summary In this episode, Grant Gooding, founder of Proof Positioning, shares insights on understanding customer motivations and the importance of asking the right questions in business. He discusses his journey from law to business insights, the significance of key employees, and how businesses can better understand their customers to avoid failures. The episode emphasizes the need for emotional resonance in marketing and the importance of differentiating products in a competitive market. ...
10
Aug. 18, 2025

Unlocking Fresh Business Potential with EOS

Summary In this episode, Scott Schaper and Brian McMaster discuss the Entrepreneurial Operating System (EOS) and its impact on their businesses. They explore the importance of team dynamics, accountability, and the challenges of implementing EOS. The conversation also touches on personal health hacks, including digital detox and sleep systems, emphasizing the connection between personal well-being and business success. Key Takeaways EOS is a practical framework for business owners. ...
9
Aug. 18, 2025

Building Business Value with Your Corporate Values

summary In this episode of the Spirit Health and Hustle podcast, Scott Schaper and Brian McMaster discuss the importance of maintaining values and being mission-driven in business. They explore how personal beliefs shape business practices, the significance of building relationships, and the role of community engagement. The episodes dives deeper into the need for intentionality in defining purpose, aligning team values, and navigating challenges with a focus on service and integrity. List...
7
Aug. 18, 2025

Jumping into Entrepreneurship: The Ice Bath Analogy

Summary In this engaging conversation, Brian McMaster and Scott Schaper explore the themes of entrepreneurship, community, and personal growth. They discuss the importance of pushing beyond comfort zones, the value of belonging to a supportive network, and the challenges faced by entrepreneurs. The podcast emphasizes the significance of teamwork, vulnerability, and accountability in achieving success, while also recommending insightful books that can aid in personal development. The episod...
16
June 30, 2025

Protecting Your Energy Investment in Business

Janine Akers, founder of CRACKEROLOGY, shares her entrepreneurial journey, from selling her business, DATAFILE, to founding a new venture in the food industry. She discusses the challenges of transitioning, investing energy into the business, and coping with the aftermath of selling a business. Janine also reflects on the importance of owning one's time and energy, as well as the challenges of food manufacturing and brand awareness. The conversation continues into the delegation of responsibilit...